Aurora50

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Sheikha Shamma bint Sultan
bin Khalifa Al Nahyan

Co-founder Aurora50, CEO of Alliances for Global Sustainability and Founder of the Circle of Hope Foundation

Entrepreneur, philanthropist, and published author, Sheikha Shamma bint Sultan bin Khalifa Al  Nahyan is CEO of Alliances for Global Sustainability, Founder of the Circle of Hope foundation and Co-Founder of Aurora50.  

A graduate of the University of Cambridge, holding a Masters degree in Sustainability  Leadership, Sheikha Shamma is a well-respected industry expert on sustainability, thanks to her  business and academic endeavours in the field. 

Alliances for Global Sustainability, the organisation she founded and leads as CEO, identifies,  develops and invests in high-performing ventures and provides advisory services for global  sustainability in line with the United Nations Sustainable Development Goals. Projects include:  recycling ventures, renewable energy projects, smart city development and advisory services.  

Sheikha Shamma serves on the Advisory Board of Yale’s Center for Environmental Law and  Policy. In 2020, the Emirates Green Building Council appointed her as Honorary President.  

Widely recognised for her contributions in the philanthropic and social responsibility sphere, Sheikha Shamma was socially conscious from a very young age and has, for many years, taken an  active role in community development by launching non-profit organisations and initiatives. 

Her charitable foundation, Circle of Hope, has spearheaded a substantial number of local and  international initiatives; these include ‘Wanna Read?’, which has placed over 7,000 books for  young patients in hospitals across the UAE; Beacon of Hope, which has supplied thousands of  children in developing countries with an important solar-light resource and which was recognised 

at the 2018 United Nations Solutions Summit; and, MorEquity (formerly the Women’s  Empowerment and Equality Board), created to promote gender equality in the workplace and the boardroom.  

Sheikha Shamma’s business acumen is further demonstrated by her involvement in several  other industries, including the prestigious Al Asayl Show Jumping team,and the Royal Publishing House who have published numerous books she has written, including ‘The Adventures of  Maxima and Coustaud: InSearch of aGlobalSolution’, ‘The LostPrincess’, and ‘The ColourThief’. In addition to being a regular columnist for The National newspaper, Sheikha Shamma has co authored two articles published in “Future Governments – Actions and Insights”.

As an active and passionate researcher, Sheikha Shamma has presented academic papers at global conferences in the fields of gender studies, migration studies, sustainable development, knowledge transfer, consumer behaviour, Emiratisation and financial literacy. In 2019, she was  invited to speak at the MENA chapter of the World Economic Forum in Jordan where she  discussed policy development for sustainability in the Arab World. In November 2018, Sheikha  Shamma was one of the judges on the sustainability panel at the Solar Decathlon in Dubai. 

Recognition for Sheikha Shamma’s valuable work has resulted in her being awarded the position  of Research Associate at the Institute for Social and Economic Research at Zayed University, and she sits on the Industry and Academic Advisory Board of the Academy of International  Business MENA. 

Sheikha Shamma cites her great-grandfather, the UAE’s founding father, His Highness Sheikh  Zayed Bin Sultan Al Nahyan, as a source of inspiration and credits his vision as the reason why  she places immense importance on sustainability, philanthropy, and female empowerment.  Through her actions, Sheikha Shamma aspires to ensure that Sheikh Zayed’s legacy lives on  and that his vision continues to create a positive impact globally. 

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